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Free standard shipping on orders over $99
Estimated to be delivered on 12/01/2022 - 15/10/2022.
We can ship to virtually any address in the world. Note that there are restrictions on some products, and some products cannot be shipped to international destinations.
When you place an order, we will estimate shipping and delivery dates for you based on the availability of your items and the shipping options you choose. Depending on the shipping provider you choose, shipping date estimates may appear on the shipping quotes page.
Please also note that the shipping rates for many items we sell are weight-based. The weight of any such item can be found on its detail page. To reflect the policies of the shipping companies we use, all weights will be rounded up to the next full pound.
You may return most new, unopened items within 30 days of delivery for a full refund. We'll also pay the return shipping costs if the return is a result of our error (you received an incorrect or defective item, etc.).
You should expect to receive your refund within four weeks of giving your package to the return shipper, however, in many cases you will receive a refund more quickly. This time period includes the transit time for us to receive your return from the shipper (5 to 10 business days), the time it takes us to process your return once we receive it (3 to 5 business days), and the time it takes your bank to process our refund request (5 to 10 business days).
If you need to return an item, simply login to your account, view the order using the "Complete Orders" link under the My Account menu and click the Return Item(s) button. We'll notify you via e-mail of your refund once we've received and processed the returned item.
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Valera is a brand with over 60 years of tradition, appreciated by professionals around the world. Hair styling devices, including hair dryers and straighteners, combine advanced technology and care for the condition of the hair. They will work well both in the salon and in home styling.

The Valera Steel Master Chrome hair dryer is a combination of classic design, modern technologies and reliable functionality, created with the most demanding users in mind. Made of premium chrome-plated steel, it impresses with its elegant appearance and exceptional durability. It is the perfect choice for a professional hair salon, where style and performance are both important.

The innovative Smart AirFlow technology combined with the ionization function makes drying hair even more efficient and safer. The intelligently designed airflow system distributes heat evenly, which speeds up drying and minimizes the risk of hair dryness. By emitting negative ions, the dryer effectively reduces frizz, eliminates static and smooths strands. As a result, hair is soft, smooth, full of shine and easier to style.

Full control over the styling process is provided by a three-stage temperature regulation and two levels of airflow strength. The ability to adjust the settings makes the dryer perfect for different hair types and styling techniques. The cold air button allows you to fix the hairstyle, giving the hair smoothness and a long-lasting effect. An additional advantage is quiet operation – the noise level does not exceed 70 dB(A), which ensures greater comfort for both the stylist and the client.

The dryer is equipped with a professional AC PERFORMANCE LIGHT motor, it offers reliability and long service life, while remaining lightweight, which makes everyday work easier both in the hairdressing salon and at home. The THERMO-CONTROL heating element with a wavy wire is responsible for precise temperature control, which guarantees even heating, minimizing the risk of hair overheating. Thanks to this, the strands remain healthy, shiny and resistant to heat damage.

The built-in safety thermostat protects the device from overheating – if the temperature reaches too high, the dryer automatically switches off and resumes operation after cooling down, which extends its life and increases the safety of use. For even greater convenience and hygiene, the dryer is equipped with a removable metal filter that effectively retains dust and dirt, preventing them from entering the device. The filter can be easily rinsed under running water, which allows for regular cleaning and maintaining optimal dryer performance for a long time. Thanks to the Cool Touch Steel Body technology, the surface of the device does not heat up during operation, which increases the comfort and safety of use.
The hair dryer comes with carefully selected accessories that increase the versatility of the device and allow you to achieve professional styling results. The air concentrator precisely directs the air flow to the selected area of the hair, allowing for quick drying and precise styling. On the other hand, the diffuser is ideal for emphasizing the natural curl of the hair, adding volume to the hairstyle and improving its texture. Additionally, the included elegant case not only ensures safe storage of the device, but also makes it easy to transport, protecting the dryer from damage during travel or storage.
The Steel Master Chrome model combines elegant design with modern technology, ideal for demanding users. The premium chrome-plated steel housing stands out for its resistance to damage and does not heat up during operation. The solid construction ensures durability and resistance to intensive use. The lightweight and ergonomic form guarantees comfort even during long-term use, and the SuperFlex cable with the rotatable Rotocord system prevents the cable from tangling, ensuring freedom of movement.
Product manufactured in Switzerland.
Please read the instructions before use. The cable is ± 3 meters long. The exact dimensions of the device are given in the photo.
The set includes: hair dryer, air concentrator, diffuser, carrying cover, instructions.
Technical data:
Colour: shades of grey
Temperature adjustment: three-stage
Flow control: two-stage
Sound intensity: <70 dB(A)
Power: 2100 W
Voltage: 220-240 V
Warranty: 12 months
Package dimensions: 29×23×11 cm
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You may return most new, unopened items within 30 days of delivery for a full refund. We'll also pay the return shipping costs if the return is a result of our error (you received an incorrect or defective item, etc.).
You should expect to receive your refund within four weeks of giving your package to the return shipper, however, in many cases you will receive a refund more quickly. This time period includes the transit time for us to receive your return from the shipper (5 to 10 business days), the time it takes us to process your return once we receive it (3 to 5 business days), and the time it takes your bank to process our refund request (5 to 10 business days).
If you need to return an item, simply login to your account, view the order using the "Complete Orders" link under the My Account menu and click the Return Item(s) button. We'll notify you via e-mail of your refund once we've received and processed the returned item.
We can ship to virtually any address in the world. Note that there are restrictions on some products, and some products cannot be shipped to international destinations.
When you place an order, we will estimate shipping and delivery dates for you based on the availability of your items and the shipping options you choose. Depending on the shipping provider you choose, shipping date estimates may appear on the shipping quotes page.
Please also note that the shipping rates for many items we sell are weight-based. The weight of any such item can be found on its detail page. To reflect the policies of the shipping companies we use, all weights will be rounded up to the next full pound.
| Drostique | Nam tempus turpis at metus scelerisque placerat nulla deumantos |
| Pharetro Lorem | Pellentesque diam dolor elementum etos lobortis des mollis |
| Milancelos | Donec pretium egestas sapien et mollis |
| Pellentesque | Sedcus faucibus an sullamcorper mattis drostique des commodo pharetras |
| Proin Molestie | Pellentesque diam dolor elementum etos lobortis des mollis |
| Cosmopolis | Donec pretium egestas sapien et mollis |
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